CHAMPAGNE QUALITY AT A BEER BUDGET PRICE
This publication was specifically designed for locally based businesses to build a relationship of trust and awareness with their local customer base. This Month Local Area Magazines' 'boutique' approach helps businesses to stand out from the crowd in a high quality medium that is home delivered to prime demographics on the Gold Coast. Its beautiful photography, interesting columnists and thought-provoking articles ensure that This Month is passed on from person to person, and has much more longevity in the home than newspapers.

WHY IS THIS ADVERTISING METHOD SO EFFECTIVE?
People crave for more socially and environmentally focussed information these days as we navigate a rapidly changing world. This Month showcases important issues that communities face, presenting thought provoking perspectives. Your target demographic enjoy entertaining and mentally stimulating ideas. So This Month offers a potpourri of interesting columnists' commentaries, a community events calendar, information on the best restaurants, health and beauty services, travel tips, and finance and property, which appeals to both male and female tastes. Little cameos of wisdom scattered throughout provide a treasure hunt of uplifting ideas to warm the heart and soul. Interesting editorial keeps the eye on the page longer - ensuring that your ad is noticed. Spectacular photography by Peter Sanderson and quality graphic artwork draw in the eye. Quality paper stock ensures photos and artwork look their best, and a ‘boutique‘ approach helps businesses to stand out from the crowd - because there is no crowd! Build credibility, strong market relationships and buyer loyalty on a regular basis with This Month. It's worth keeping. And so is your business message!

WHO MAKES UP THE DEMOGRAPHICS?
All three magazine areas add up to a total of 60,000 distribution, generally representing one third of Gold Coast homes and occuring in the higher real estate values. Typically these residents have sold their homes in larger cities to move to a better lifestyle. They are attracted to the Gold Coast's unique charm of natural environment and ‘playground', as well as its cluster of little communities with people preferring to drive no more than 15-20 minutes to get to work, schools, shopping, restaurants or the beach. People also prefer access to products and services closer to home. Time has become too precious for this demographic. So why not send your message to where 80% of your business is likely to come from? Whether you want to target a local demographic of 20,000 or the broad-based option of 60,000 distribution, you can now tailor your advertising to suit your needs and budget.